Maybelline Lifter Plump & Glow Foundation 117
Product ID: 2737546$20.99
$14.00 Off RRP
Don't Pay RRP $34.99








Q: What is a skincare foundation?
A: A skincare foundation is a type of foundation makeup that combines coverage with skin-loving ingredients. It evens out your complexion while delivering benefits like hydration, smoothing and radiance with ingredients such as hyaluronic acid or niacinamide. It's designed to enhance your skin instantly and support it over time.
Q: What does Hyaluronic Acid do in a foundation?
A: Hyaluronic Acid in a foundation helps attract and hold moisture, keeping the skin hydrated throughout the day. This makes the foundation look smoother, prevents dryness, and gives the skin a fresher, plumper look while you wear it.
Q: What skin types is this brightening foundation suitable for?
A: A brightening foundation like Lifter Plump and Glow Foundation is suitable for most skin types, including dry, normal and combination skin. Its hydrating and radiance-boosting formula helps add moisture and glow, making it especially beneficial for skin that needs extra plumpness and glow. Oily skin types can also use it, particularly if they prefer a fresh, radiant finish. Read our guide on how to choose a foundation based on your skin type.
Q: How do I apply glow foundation to achieve a natural radiant look without looking greasy?
A:
- Apply a light layer of glow foundation on clean skin to keep the finish fresh rather than heavy.
- Use a damp beauty sponge or buffing brush to blend - this helps diffuse excess shine and creates a natural sheen.
- Focus application on the centre of the face, then blend outward for a soft, radiant look.
- If you get oily, lightly set the T zone with translucent powder, leaving the high points of the face free for a natural glow.
- Build coverage only where needed to avoid a greasy or overly shiny finish.
Makeup that is just as good as skincare?
Meet Lifter Plump & Glow foundation from Maybelline New York! Clinically tested to plump and brighten skin over time. 90% skincare base with 2% Niacinamide and Hyaluronic Acid for a plumped, brightened look.Size: 30ml
KEY FEATURES
• Skincaring foundation clinically tested to plump and brighten skin over time.• Buildable and radiant coverage.
• All day wear.
• 90% skincaring base, 2% Niacinamide and hyaluronic acid.
• 18 shades.
Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.
USAGE ADVICE
Shake well before use. Take off cap and pump to apply on fingers and onto clean, hydrated skin. Blend with brush, fingers or beauty sponge to even out complexion. If needed, apply more product for extra coverage.